
It all began in 1993 at Amsterdam’s Soul Kitchen, where Benjamin Herman and DJ Graham B shared the stage. While Graham B spins records, Benjamin plays. A unique combination. Eventually, this led to the eight-piece New Cool Collective, with which the band has played countless times in leading clubs and festivals all over the world.
In recent years, the band has released a whole series of albums, to which “Everything is OK” was added in 2024. With innovative brass arrangements, orchestral influences, and a playful approach to production, the band continues to challenge itself and return to the anything-goes, anything-can-be mentality that has characterized them since their inception.
In 2025, “On Tour” was released, the live album that captures the energy and versatility of the New Cool Collective Big Band in full glory. With sold-out concerts at Paradiso, Het Concertgebouw, and Ronnie Scott’s in London, the band proves time and again why they are considered a beloved live act in the Netherlands. Meanwhile, the creative engine is running at full speed; the passion remains undiminished and New Cool Collective is working on new material. As always, the focus will remain on the dance floor. The motto remains unchanged: “Get the people moving” — both physically and mentally.
New Cool Collective has previously collaborated with artists that include Tony Allen, Mapacha Africa, Andrew Roachford, Jules Deelder, Typhoon, Guus Meeuwis, Matt Bianco, Thierno Koité, and Georgie Fame.